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Understanding Brand Trust in an Era of #FakeNews & Volatile Social Media

In today’s polarized social media empowered world, brand trust has never been more important…or at much at risk. This webinar will explore how organizations can better measure, understand and protect brand trust in 2019.

View the recording today. You will learn about:

  • Key drivers of trust/distrust in social media
  • How AI technologies can better measure and predict brand health
  • What brands should and should not do to protect themselves in an era of #FakeNews

Speakers:

Rob Key, Founder & CEO, Converseon

Peter Horst, Founder, CMO Inc.

Kris Russell, Director-Insights & Analytics, Public Affairs, Walmart Inc.

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