Archive: unstructured data

The Future Of Market Research As Seen Through A Silicon Valley Lens

Kristof De Wulf shares his key takeaways on the future of the market research industry through a Silicon Valley lens.

Kristof De

Kristof De

Co Founder & Chief Executive Officer at InSites Consulting

Research Methodologies

Big Data, Big Research Possibilities Emerge At Re:Think

There are three broad classes of big data applications that were brought to life at this conference.

Joel Rubinson

Joel Rubinson

President at Rubinson Partners Inc

Research Methodologies

Do Market Researchers Get Prickly About Social Web Data?

A more rigorous approach to harnessing the value of social media can yield real benefits for MR professionals and their organizations.

Jason Brownlee

Jason Brownlee

Founder at Colourtext