Archive: panels

Designing Surveys Optimized for Modern Sampling Technologies

Research Methodologies

Designing Surveys Optimized for Modern Sampling Technologies

How to improve your survey design.

Karine Pepin

Karine Pepin

Co-Founder at The Research Heads

The Problem with Blaming the Survey for Poor Data Quality

Research Methodologies

The Problem with Blaming the Survey for Poor Data Quality

Respondent experience remains key to producing quality sample data.

Terence McCarron

Terence McCarron

CEO & Founder at OpinionRoute

Sample Quality & Modern-Day Panelists (Logit Influencer Series Episode 3)

CEO Series

Sample Quality & Modern-Day Panelists (Logit Influencer Series Episode 3)

A discussion on panel sample with market research industry leaders.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Is In-Person Research Dead? Or Just Hibernating?

Research Technology (ResTech)

Is In-Person Research Dead? Or Just Hibernating?

Remote research has its limits. But is remote research gone for good?

Brett Watkins

Brett Watkins

CEO at L&E Research

Rare Honesty Sparks Rare Disease Drug’s Next Big Leap

Rare Honesty Sparks Rare Disease Drug’s Next Big Leap

A client’s breakthrough therapy versus the most popular treatment. Who would win?

Carol Tobler

Carol Tobler

Director, Quant Operations at Shapiro+Raj

Rethink River Sampling: The Savior of Your Panel Recruitment Strategy

Rethink River Sampling: The Savior of Your Panel Recruitment Strategy

Discover 3 new ways to integrate traditional and river sampling.

Mario Carrasco

Mario Carrasco

Recruiting Participants the Same Way and Expecting Different Results

Recruiting Participants the Same Way and Expecting Different Results

Pessimism about online sample quality abounds. This article discusses how recruiting through social networks can benefit the industry.

Hugh Carling

Hugh Carling

Co-Founder at Liveminds

Research Methodologies

Build a Winning Loyalty Program Strategy for Your Panel

This article outlines the four key building blocks for creating a great panel loyalty program strategy.

Kathryn Felke

Kathryn Felke

The Publisher’s Secret Weapon: Using Self-Declared Data to Build Audience Profiles

Research Methodologies

The Publisher’s Secret Weapon: Using Self-Declared Data to Build Audience Profiles

Publishers need to drastically expand their ability to provide the self-declared data that Facebook, Google, and more have made commonplace.

Kevin Gianatiempo

Kevin Gianatiempo

Senior Vice President - Partnerships & Alliances at Cint

CEO Series

2 Essential Questions You Need to Be Asking Your Data Provider

The two essential questions you should ask your data provider to gain a better understanding of research participants – and why it matters.

Melanie Courtright

Melanie Courtright

Research Methodologies

Ever Thought of Researching Ethnic Minorities Online?

A treasure trove of insights awaits those with the confidence to challenge mistaken assumptions and to give a voice to ethnic minorities.

Marie-Claude Gervais

Marie-Claude Gervais

Research Methodologies

The High Cost of Cheap Sample

The fact is, bad or “cheap” sample can give you information that is dead wrong.

Rob Berger

Rob Berger

Focus Groups

GRIT Says Panel Woes Are Jeopardizing MR’s Future.

We have to overcome a common misconception about what mobile research really is, and what it can accomplish.

Michael Smith

Michael Smith

Focus Groups

Who Are the Most Frequently Mentioned Research Panels?

This post will be the first in a series previewing key findings from a new study exploring the characteristics of survey research panelists

Tom H.C.

Tom H.C.

CEO Series

CASRO Transformation Series: SSI – Rules of Transformation in a Tech-Driven World

Panels and sampling are experiencing rapid change and innovation. Here, we share the insights of Chris Fanning, President and CEO of SSI.

Jeff Resnick

Jeff Resnick

Managing Partner at Stakeholder Advisory Services LLC

Are The Days Of Online Research Panels Truly Numbered?

Panels today are less responsive and respondents do not remain in panels as long.

Frank Kelly

Frank Kelly

Senior Vice President Global Marketing & Strategy at Lightspeed GMI

Research Methodologies

Using Creative Incentives to Increase Panel Engagement

Having the right incentive, at the right time, can have a huge positive impact on engagement, response and appeal.

Jonathan Price

Jonathan Price

Research Methodologies

An Open Discussion on the Impact of Respondent Sourcing

Frank Kelly explains how the quality of your research relies on the source of your respondents.

Frank Kelly

Frank Kelly

Senior Vice President Global Marketing & Strategy at Lightspeed GMI

Research Methodologies

Garbage In Garbage Out Part Deux (aka Panels Suck)

What’s the difference between a $6 respondent and a $25 respondent? Is a $25 respondent better in terms of recruiting practices?

Jason Anderson

Jason Anderson

Owner at Datagame

Step 2: Surveys Aren’t Your Only Quantitative Data Source

Research Methodologies

Step 2: Surveys Aren’t Your Only Quantitative Data Source

Rather than grow larger panels with dozens of profiling questions, perhaps we should find new ways of identifying qualified participants.

Jason Anderson

Jason Anderson

Owner at Datagame

Research Technology (ResTech)

A Sparq of Innovation for Online Research? Vision Critical Does It Again.

Vision Critical launches new Quick Reports analytical tool and Global Panels offering for their Sparq online research platform.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Focus Groups

Why Data Privacy Regulations Will Never Take Hold

We just wrapped the Market Research Data Privacy Debate, and it went really well. I hosted the event but left the debate to others eminently qualified...

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Research Methodologies

Two Cheers for Mobile? Maybe, Maybe Not: MRMW 2011

Whether it’s ready for prime time or not mobile research is not just here to stay, it’s poised to grow very quickly.

Reg Baker

Reg Baker

Research Technology (ResTech)

Reinventing Panels

Companies are making some big changes. Right now it looks like the space is falling into five strategic categories.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Research Methodologies

Another Unsuccessful Survey Invite…

Survey invites, much like online surveys, should be short, simple, and clear.

Sean Case

Sean Case

CEO Series

Online Unplugged, Four Industry Figures Weigh In On The Issues

Have we faced up to questions about representivity? Indeed! This is a great dialogue between several industry thought leaders.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook