Archive: digital

Novartis Unlocks the Future of Digital Insights: PMR Innovation In The Renal Ecosystem

Insights Industry News

Partner Content

Novartis Unlocks the Future of Digital Insights: PMR Innovation In The Renal Ecosystem

Editor’s Note: In the fall of 2022, GreenBook’s IIEX Health event took place in Philadelphia, bringing both useful and inspiration content to insights...

Karen Lynch

Karen Lynch

Head of Content at Greenbook

The Effectiveness of Digital Marketing for Startups

Research Methodologies

The Effectiveness of Digital Marketing for Startups

If you have just launched a startup, congratulations! This is a great move, considering how opening a business can be challenging. Next comes an impor...

Naomi Cook

Naomi Cook

Freelance Writer at Self-Employed

3 Emerging Qualitative Research Trends to Watch

3 Emerging Qualitative Research Trends to Watch

Insight experts across the industry are watching to discover what innovations arise in the next few years that will expand the reach, influence and ef...

Emily James

Emily James

Insights Marketer at FlexMR

Are NFTs the future of brand marketing?
Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Putting the Search in Market Research: The Vital Importance of SEO to Insights

Mastering Insights Communications

Putting the Search in Market Research: The Vital Importance of SEO to Insights

Integrate SEO into your communications strategy from the outset.

Simon Dunn

Simon Dunn

Creative Director at Keen as Mustard Marketing

Effective Brand Creation: Where to Start

Mastering Insights Communications

Effective Brand Creation: Where to Start

Company rebranding and its external branding partners.

Simon Dunn

Simon Dunn

Creative Director at Keen as Mustard Marketing

Tracing Shifts in Marketing and Advertising Trends Post-Pandemic

Tracing Shifts in Marketing and Advertising Trends Post-Pandemic

Do traditional marketing mediums still hold relevance as digitization?

Aditi Bhonsle

Aditi Bhonsle

Associate Vice-President – Research Services, India at Borderless Access