Look back at the trends driving customer-centricity in 2017 and predictions for what 2018 will hold.
[Insights That Work - Case Study] InSites Consulting utilized mobile near-field-communication technology to capture real-time response data and upgrade SkyTeam's customer experience.
Is the PIG (Pain Is Good) strategy really a smart strategy to follow for customer experience and improving satisfaction?
What are the major trends in customer experience? Find out with The 2017 Global State of Customer Experience report.
Companies are seeking to create a better customer experience by breaking down marketing silos and shifting to people-based marketing.
Seth Grimes interviews Ipsos Loyalty Senior Vice President Trish Dorsey about her work, customer experience (CX) trends, and futures.
Customers today are looking to do business with companies that are real.
In this new world of short attention spans and commoditized pricing, the experience you deliver is what makes or breaks your business.
Yahoo's continued existence probably depends on the success of Marissa Mayer to make the internet giant relevant and engaging to consumers. I think it's no exaggeration to suggest that ours may very well depend on these same factors.
The principles that drive traditional ethnography are alive and well in the connected world.