Missed IIeX Behaviour in London last week? Get caught up with this overview of the event!
By combining sound theory and new measurement tools, market researchers can produce products that are automated, provide deep accurate insight, and have staying power in the industry.
Discussion on the negative effect of AI and automation on the market research industry.
[Insights That Work - Case Study] Origin CBI utilized AYTM's automated surveys to streamline their consumer motivation profiling tool.
[Insights That Work - Case Study] Toluna utilized automated advertisement testing to quickly present diagnostic and actionable insights for a JUST EAT marketing campaign.
In a world of growing data, it's time to embrace AI as a tool to free up market researchers to do what they do best - using intuition and expertise to extract deep human insights and provide real value.
Discussing the hottest topic, biggest disappointment, and rising threat to market research in the next year.
A early look at the Top Challenges & Opportunities section of the upcoming Q3-Q4 2017 GRIT Report, including the growing role of emerging technologies and changing landscape of the market research industry.
Learn the ins and outs of programmatic sampling from APIs to automation and data mapping.
Marketing scientist Kevin Gray asks Dr. Randy Bartlett of Blue Sigma Analytics what Data Science really is and how it can help decision-makers.
