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Why Online Marketplaces Are the Future of Qualitative Market Research

Research Methodologies

Why Online Marketplaces Are the Future of Qualitative Market Research

Qual sample can be sourced from online marketplaces

Jack Pratten

Jack Pratten

CEO

August 14, 2018

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Why Qual Research is Making a Comeback (and Encroaching on Quant Territory)

Research Methodologies

Why Qual Research is Making a Comeback (and Encroaching on Quant Territory)

More researchers are turning away from massive surveys and are embracing the power of actual conversations

Jack Pratten

Jack Pratten

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December 4, 2018

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