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Dana Stanley
Greenbook’s Chief Revenue Officer
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Catherine Gutierrez
VP of Marketing at MFour
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Coke vs Pepsi: Modern Day Cola Wars
It’s 2021 and the Cola Wars are back!
Catherine Gutierrez
VP of Marketing
Latest
Insights Industry News
In-store vs Online Shopping: Where and What Consumers Buy
Can you guess what consumers said was the most important factor when deciding on a big purchase?
Catherine Gutierrez
VP of Marketing
Here’s Why 49% Buy Luxury Products in a Pandemic
Learn how the finance industry can fight back with better insights.
Catherine Gutierrez
VP of Marketing
Insights Industry News
Amazon Prime vs. Walmart Plus—Who Will Win?
They have the bricks but will they get the clicks? Should Amazon be threatened by Walmart’s new membership program? Yes.
Catherine Gutierrez
VP of Marketing
Insights Industry News
Missing: Why Fractured Data Is Killing Market Research
What does the massive consolidation in the MR industry indicate?
Catherine Gutierrez
VP of Marketing
Customer Experience (CX)
Redefining Customer Experience: Why 67% Look for Safety Before Shopping
4 ways to directly impact the customer experience.
Catherine Gutierrez
VP of Marketing
Consumer Behavior
Reopening: 15 Months of COVID Shopping Trends
When asked, 66% of buyers say they prefer to shop in-store, over both online and curbside delivery.
Catherine Gutierrez
VP of Marketing
Catherine Gutierrez
VP of Marketing
COVID-19: Where and What Customers are Buying
The impact of COVID-19 on consumer spending.
Catherine Gutierrez
VP of Marketing
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