Case study on how Hotspex used applied behavioural science and Google’s machine learning to create innovative advertising.
In the age of reduced data privacy this article explores the use of required permissions for applications run, focusing on a Gmail case study.
[Big Ideas Series] Three insights into the rise of the personal data economy and its impact on customers in the future.
Seven ways that retailers as publishers and ad networks are changing marketing.
The world has always faced the unpredictable and unexpected. However, for the past decade it seems that major unforeseen events are happening more and more often taking a toll on all of us.