System 1. System 2. Implicit. Explicit. Attitudes. Decisions. These words are all the buzz in the market research industry as theories of the mind fro...
The Science of Design, a methodology rooted in Behavioral Science.
Find out how AI and automation can help solve the big “Why” questions for with “Idea Meritocracy” and algorithmic decision making.
How food corporations are leveraging psychology to get millennials and shoppers to purchase more at the store.
Cheapness of data is missing the point. The issue is value or perceived value of the impact of the insights generated in most cases.