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If companies do no take the time to understand the sentiment and insights embedded in THE CROWD they can be affected by it.
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Malcolm De Leo has been doing a bang-up job lately of using social media analysis as a tool to understand current events.
Change is something that is inevitable and many people are risk adverse when it comes to accepting it while others are not. That being said, I believe...
A question? How are you tracking your social media P&L? Do you even have one? Are you wondering what I am talking about? The answer is this: the socia...
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