Stephen Phillips from ZappiStore details his experiences in Cannes at the Festival of Creativity.
Seth Grimes interviews MotiveQuest CTO Brook Miller in the run-up to the next Sentiment Analysis Symposium conference in NYC.
The 10 biggest challenges in the market research industry, according to the most recent GRIT study.
Tom H.C. Anderson uses text analytics to dig deep into his personal brand and shares lessons with us all.
It’s fast, it’s hard selling, it’s a bit brash. But there was more. Exchange sessions that really opened up thought.
Tim Rotolo discusses the challenges of recall-based feedback and the benefits of remote user testing.
Tom Ewing breaks down the highlights and offers some observations on the Insight Innovation Exchange North America event.
Using Advanced Influence Mapping (AIM) software, LRW looks at whose "voice" was most likely to be disseminated across the broader market research audience engaged with Tw
A profile of Lieberman Research Worldwide, a market research firm with a long history of innovation.
Research-on-research is a good thing, but not if we build our biases into the design.