Is Social Media getting a bad deal? I can't speak for Marketing, but for Insights I'd say we ignore Social Media at our peril. Here's why.
Jeffrey Henning details the 10 most retweeted links shared using #mrx over the last two weeks.
Part 2 of 2 as we answer questions following a webinar hosted by Research for Good on "Predictions for 2013."
The emergence of social media, big data and other technologies forces MR to finally confront the limitations of the traditional paradigms.
A summary of key takeaways from TMRE, as recorded in Twitter.
What underlies the evolutionary success of the human race and allows social networks to function?
Does Market Research choose the forward moving trajectory or, are we so paralyzed by our traditions that we'll bring about our own demise?
As market researchers seek out better visualization techniques, it is worth investigating the cartogram.
I recently attended the Esomar 3D conference in Amsterdam and, unsurprisingly, much of the content focused on emerging technologies and techniques. I came away with one v