Late last year I was asked to help put on a unique event here in the United States: the 2nd International Conference on Market Research in the Mobile World. Since everyon
Some recent publications on the topic of gamification in market research, plus a report on the Executive Leadership Forum put on by the AMA.
Lenny Murphy is attending THE breakout event of the year so far, the Technology Driven Market Research Conference.
The Research Liberation Front has come up from the underground and are spreading their dissident ideas of "Set Research Free" via the web!
The concept of “Research Through Gaming” (or RTG) is a popular one. There are skeptics, but it holds great promise.
I am very pleased to announce the release of the Spring 2011 edition of the GreenBook Research Industry Trends Report (GRIT)!
Recently she has been working with the AMA on a qualitative study concerning the future of market research, and I had the honor and privilege of being asked to share my t
This is just the start of an incredibly creative era in research and that our best years are ahead of us - thanks to the plethora of new methodologies, techniques, scienc
Meet eCGlobalPanel, an example of a company that has built a culture that is designed solely to facilitate creative innovation.
QRCA’s new, annual award for excellence in qualitative research has been won by Seattle-based ad agency Cole & Weber United and QRCA member Daniel Berkal of The Palmersto